Last October, the Postal Service announced an increase in time-in-transit standards by one or two days for certain First-Class mail, mainly mail traveling longer distances. Lengthier delivery times are the new normal.
Usps changes how to#
Mailers will want to monitor and adjust as changes are introduced and be sure to align with a partner or mail service provider that understands how to best navigate changes in postal practices and requirements as they occur. With the departure of so many staff, including seasoned employees, they lost valuable experience, valuable skills, even valuable data. Some reports put the most recent turnover as high as 50%, which went along with a major Reduction in Force initiative. It is critical to monitor and adjust accordingly starting now.Īdd to that, the USPS has seen a massive turnover. This will cause disruptions in the network for the next 2-3 years.
The USPS, now under new leadership, is undergoing significant operational changes to improve efficiency. Working with the right data is a dependable way to make a positive impact on your bottom line. Eliminating mail sent to the wrong address is a smart step in reducing waste. Given how essential mail is to conducting business, the best way to manage this new reality is to take a good look at your current address quality practices and optimize your campaign schedules and segmentation. So, larger high-volume mailers will tend to see higher increases because that’s where the volume is and that’s where the Postal Service looks to maximize its revenue. The reality is that the average increase doesn’t match the reality for a lot of mailers because as the Postal Service changes rates, it always considers how to optimize its revenue. By 2023, mailers can expect twice-a-year increases for the next few years. A second increase of 6.6 to 8.5%, or possibly higher, is expected in July, which will have an even broader effect. Rate increases will begin to have an impact on some mail rates right as we start the year. If you include both mail and parcels, you can plan to adjust prices five times a year. Here’s a brief rundown of four very specific new realities that mailers need to know about and how to adjust their 2022 strategic plans as needed to ensure a more successful year.Ĭompanies are now in a continuous cycle of price changes. But that’s not always easy when rules, service standards, and network changes are in a continuous state of flux. Success is dependent upon having accurate, real-time postal data.
Navigating its complexities just got a little more complicated. Regardless of the changes, companies that mail remain dependent on the Postal Service. Key USPS developments in 2021 and its plans for 2022 and beyond are presenting new challenges and opportunities for companies, especially high-value mailers.
0 kommentar(er)
